HOMAI AWARDS FOR EXCELLENCE IN HOLOGRAPHY - Year 2003
PRESS RELEASE
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For the 2nd consecutive year, HoMAI gave its Awards for Excellence in Holography - 2003′ at the recently held AGM. These awards are given to recognize the Indian Holography Industry’s innovations in holographic Security & Authentication, Promotion, Origination, Product/or conversion, New Application and Packaging.
There was only one award and one commendation plaque in each category. However, there were many other entries which received appreciation for their innovative technology and application.
Holoflex Limited, Kolkata won three awards and one commendation.
- Award in the `Security/ Authentication’ category for their hologram for `Pataka Bidi,
- Award in the `Innovative Technique in Holographic Product/Conversion’ category for the hologram for Harpic Cartons, and
- Award in the `New Application’ category for Kolkata Police `Auto Rickshaw Permits’ hologram, and.
- Commendation in `Promotional” category for `Harpic Cartons’ hologram.
Flex Industries Ltd. (Cyl Divn), won two Awards and one Commendation.
- Award in the `Promotional Hologram’ category for the holographic bag for Rajshree Gutkha, and
- Award in the `Holographic Packaging’ for holographic bag for `Sanket No 1′, and
- Commendation for holographic bag made for Vrindavan Tea’ .
Holostik India Ltd. won one award, three commendations and one appreciation.
- Award in `Innovative Technique in Origination’ category for Hypertech Hologram.
- Commendation in `Security/ Authentication’ category for `Epson Printer Cartridges’ hologram,
- Commendation in `Innovative Technique In Holographic Product (or Conversion)’ category for `Avajang Computer Display Cards’ hologram
- Commendation in the `New Application’ category for `Ganesh & Laxmi’ hologram for silver coins.
- Certificate of Appreciation for the Highest Growth In The Holographic Product/s Sales.
Everest Holovisions Ltd., Navi Mumbai received the Commendation in `Innovative Technique in Origination’ for their `Vastu Poojan Invitation card’
Appreciation Plaque for being the Top and Regular User of the Hologram Roster was presented to the Holostik India Ltd. by the Hologram Registration Service, the agency independently administering the Hologram Roster for HoMAI members
At the HoloPack-HoloPrint Conference/Exhibition held at Vancouver in November 2003, amongst the awards presented by the IHMA - International Hologram Manufacturers Association, Holoflex Ltd., Kolkata had also received the Commendation in the Security/Authentication category for the hologram produced for `Kolkata Police auto rickshaw route licenses’, and the Award in the Label category for the hologram which features on the packaging of `Pataka Bidi hand-rolled bidi’.
At the HoloPack-HoloPrint 2001, Everest Holovisions (and The Paper Products Ltd., Mumbai) had jointly received the award in the Labeling category for Nestle India Ltd.’s Holographic tamper proof shrink-wrap label, and in the Packaging category for Motor Industries Co. Ltd. (MICO)’s Holographic folding carton used to protect product from fakes and to position as a premium product.
These Awards and Commendations both at national and international level show the maturity of the holographic industry in India. They will help generate interest and involvement in high security & innovations to drive the holographic security products to higher levels of quality and equip us to meet the challenges of domestic and international markets with pride. The awards would also help in establishing guidelines and criteria that can be used by the Indian holographic industry in evaluating quality improvement efforts; and to learn how to achieve excellence by making available detailed information adopted by award winning organizations. The competition will contribute to the health of the holographic industry and bring recognition to the innovators. With ever increasing pirates, the security levels in the holograms are now more complex and incorporating new technology so as to make them safe and, therefore viable for Product and Document Authentication.
We sincerely congratulate all the winners, and urge upon them all to strive hard in arriving at a situation when all their customers in turn will “SAY NO TO A PRODUCT WITHOUT HOLOGRAMS OR ITS HOLOGRAPHIC PACKAGING’’.
The Indian Holographic industry is playing an important role in combating the counterfeiting of popular brand products and the security of sensitive/ precious documents. The Holograms and the Holographic Packaging Film’s application in several States’ Excise Department labels on liquor bottles, various pharma products, automotive spares, FMCGs, recorded music and Software CDs & cassettes, and Govt./ institutional sensitive documents/ certificates/ ID Cards in particular have proved holographic industry’s ongoing indirect contribution to the society and the government revenue in terms of assuring genuineness of the products and consequently the increased sales and higher Govt. Taxes realisation.
HoMAI is a self-regulated national body (covering full spectrum of holographic industry) to encourage fair competition, and adoption of current technologies and standards for high security so as to stay ahead of the pirates. HoMAI Code of Practice is closely monitored for respect for copyrights and that the anti-counterfeiting solutions are provided only to the legal owners of original brand name/ logo/ trademark.
HoMAI Members register their security images/holograms (currently in use or as soon as produced) in the independently administered `Hologram Roster (HR)’ to establish a prima facie evidence of 1st/original creation, and simultaneous application to the Registrar of Copyrights for added legal security.
HoMAI Members query the HR (in the enquiry and/or design process itself) to prevent any similarity or conflict with existing hologram/ image already produced so as to avert any inadvertent similarities or copyright infringement.
Brand Owners are, therefore, urged to deal with only a HoMAI Member for capabilities matching with their brand value and for an assurance of quality, reliability and integrity.
For Further information, please contact:-
C S Jeena
HoMAI Admin. Office & Sectt., 21-GF, 6 Devika Tower, Nehru Place, New Delhi 110019,
Tel-Fax: +91(11)-41617369 Mobile:+91-9818281116
eMail: info@homai.org; Web: http://www.homai.org